Until ROI bases the foundations of its operations in the concepts of Lean which essentially advocate elimination of waste, reducing time & motion wherever possible and cutting costs using qualitative practices.

In devising a social media strategy, we use The 5S principles (a subset of lean)

These principles namely are:

	Sort
	Set in order
	Shine
	Standardize
	Sustain

We put these values into practice at each & every step of our function with and for our clients.